Yuhan Kimberly Scott — Soo Min Lee

Soo Min LeeA graphic designer, educator, and creative coder, based in Boston.

Identity & Poster Design
Campbell’s
BIAS—SAIB
Yuhan Kimbery Scott
Persona Non Grata
leekyung inc.
Sound of Kiki

Digital DesignAffirmation
Visa Card
BACARDÍ Rum
FEEL Generator

PublicationGraphic Warmline
Now I See You
Vulnerability

Index Information

Visual Identity & CMF, 2021

Yuhan Kimberly Scott

ID+IM Design Lab

Yuhan Kimberly Scott’s SMART.MOP is a one-step solution mop for more sustainable and comfortable cleaning.

In this project, I developed the visual identity and packaging, and finalized a CMF (Color, Material, Finish) development for the final product.

IDEA Design Awards

Finalist for Product Design
ID+IM Design Lab
Executive Director: Sang Min Bae
Graphic Designer: Soo Min Lee
Product Designer: Jieun Shim, Jundong Park, Hyemin Min, Jungwoo Kim